
The Blog

Local SEO for Solo Service Providers: Simple Steps to Get Found Nearby
Are you a coach, therapist, or creative serving a specific city or region? Local SEO helps you get discovered by people nearby. Here’s your step-by-step guide to getting found locally.

How Blogging Boosts Your SEO (and How to Create Traffic to Your Website with a Blog)
Blogging isn’t just good for content—it’s a proven strategy to boost SEO and generate traffic. In this post, you’ll learn how blogging improves search visibility and how to use AI prompts to create posts that attract your ideal clients.

Step‑By‑Step: How to Write SEO‑Friendly Meta Titles & Descriptions on Squarespace
Your meta title and description go a long way in attracting clicks from Google. In this walkthrough, we focus on Squarespace—but these SEO basics apply to any platform.

Beginner’s Guide: How to Choose Keywords for Your Service-Based Business
Keyword research doesn’t have to be overwhelming. This step-by-step guide helps service-based business owners find the phrases their future clients are actually searching for—and use them strategically.

Why Your DIY Website Isn’t Being Found on Google
DIY websites built on Squarespace, WordPress, Wix—or any platform—often feel invisible. In this post, I explain the key SEO mistakes holding you back—and how to fix them fast.

Stop Guessing: Create a Strategic Website That Supports Your Health Business Goals
Every health and wellness business is unique — and your website should reflect that. In this post, I break down how strategy shapes everything from page structure to messaging, and why starting with strategy is the key to attracting the right clients, growing your list, and booking more consultations or speaking engagements.

What Every Health & Wellness Website Needs to Attract More Clients
If your wellness website looks nice but isn’t bringing in clients, it’s time for a strategy refresh. In this post, I’m sharing 5 simple, high-impact website updates every health coach, beauty pro, and wellness practitioner should make to turn their site into a client-attracting machine.

What to Say on Your Wellness Website Homepage (Instead of “Welcome to My Practice”)
Still using “Welcome to my practice” on your website? That headline might be costing you clients. Here’s what to say instead — and how to say it well.

DIY vs. Professional Web Design: What's Best for Your Wellness Business?
Wondering whether to DIY your wellness website or hire a pro? This guide compares both options and introduces a budget-friendly 2-day website service specifically for health and wellness professionals who need results fast.

New Year, New Growth: Build a Website That Reflects the Business You Dream Of in 2025
Ready to scale your wellness business in 2025? Discover how Anne Sophie transformed her website into a tool for growth, and learn actionable steps to create a site that inspires and converts.

The Impact of Strategic Website Design for Wellness Coaches: Lessons from 2024
As we close the chapter on 2024, it’s time to reflect on what worked for wellness coaches and holistic practitioners looking to grow their businesses online.

How to Optimize Your Acupuncture Website to Attract More Patients
Is your acupuncture website doing enough to attract patients? In my podcast interview with Michelle Grasek, we discussed how to optimize your website for SEO, mobile users, and more. Get the key takeaways and a link to the full episode!

The Ultimate Checklist for Launching Your Health & Wellness Website
Learn why a high-converting website is essential for health and wellness professionals and explore actionable tips from our podcast with Hailey Rowe. Discover how to optimize your website for better client engagement and growth.

Grow Your Wellness Business with a High-Converting Website: Insights from My Interview on Hailey Rowe’s Podcast
Learn why a high-converting website is essential for health and wellness professionals and explore actionable tips from our podcast with Hailey Rowe. Discover how to optimize your website for better client engagement and growth.

How to Use Client Testimonials and Case Studies to Boost Your Health and Wellness Website’s Credibility
Unlock the potential of your wellness website by leveraging the power of client testimonials and case studies. In this post, we explore effective strategies to showcase success stories, build trust with potential clients, and enhance your credibility. Whether you're a health coach, nutritionist, or wellness practitioner, discover how the right testimonials can transform your online presence and attract more clients to your holistic health practice.

The Role of Visual Content in Health & Wellness Websites: How Images and Videos Can Boost Client Engagement
Discover how the right images and videos can transform your health & wellness website, boost client engagement, and build trust with potential clients. Learn actionable tips to effectively use visual content and improve your online presence.

How to Increase Client Bookings with Strategic Website Design for Wellness Professionals
Are you a health and wellness professional struggling to increase client bookings? Discover how strategic website design can transform your online presence and attract more clients. In this blog post, we’ll explore practical tips to optimize your website for search engines and enhance user experience. Learn how to create a client booking magnet that resonates with potential clients searching for services like “nutritionist near me” or “find a holistic health coach.” With actionable strategies and real-life examples, you’ll be on your way to boosting your bookings and growing your wellness business!

What Makes Your Brand Unique? 3 Questions to Ask Yourself
One of the most common challenges I see among health and wellness professionals is confusion around defining their brand's uniqueness. When you clearly identify your ideal clients and the problems you solve, you’ll not only stand out in a crowded market but also attract the right people who truly need your services. In this post, I’ll guide you through three key questions to help uncover what makes your brand unique, based on my experience working with holistic health practitioners.

Preparing Your Health & Wellness Practice for the Fall Season: Website Updates and Strategies to Attract More Clients
As the fall season approaches, it's the perfect time to refresh your health and wellness website to attract more clients. From updating your design with autumn themes to optimizing your local SEO, these strategies will help you connect with potential clients and grow your practice. Discover actionable tips to make your website stand out this fall and learn how a tailored redesign can set you up for success. Ready to elevate your online presence? Let’s discuss how a customized website update can help you attract more clients this season.

Experiencing Slow Sales? Here are 4 simple Website fixes for Health and Wellness practitioners
Struggling with slow sales? It might be time to audit your website. In this post, we outline four essential fixes that can help health practitioners, holistic health professionals, therapists, and health coaches attract more clients and grow their practice. From clarifying your brand message to creating a strong call to action, these actionable tips will transform your website into a powerful tool for business growth.