The Blog
Why Your Sales Page Isn’t Selling (And How to Fix It)
Most wellness entrepreneurs don’t struggle with creating amazing offers — they struggle with writing a sales page that sells. I know, because my first page brought in zero sales. In this post, I share why most sales pages fail, the mistakes wellness pros make, and three simple shifts you can apply today to start turning browsers into buyers.
What to Include on a Wellness Coach Website (Checklist + Examples)
Not sure what your wellness coach website should include? This blog walks you through the must-have pages, trust-builders like testimonials, and examples of what makes a site effective — whether you’re just starting or ready to scale.
Best Website Platforms for Health Coaches (and Why I Recommend Squarespace)
Not sure which website platform is best for your wellness coaching business? Here's why Squarespace is my go-to choice for coaches who want to grow, sell, and scale online.
How to Create a Sales Page That Converts for Your Wellness Coaching Program
Every wellness coach needs a sales page that speaks to transformation—not features. Discover how to build one that resonates, converts, and sets you apart.
Local SEO for Solo Service Providers: Simple Steps to Get Found Nearby
Are you a coach, therapist, or creative serving a specific city or region? Local SEO helps you get discovered by people nearby. Here’s your step-by-step guide to getting found locally.
How Blogging Boosts Your SEO (and How to Create Traffic to Your Website with a Blog)
Blogging isn’t just good for content—it’s a proven strategy to boost SEO and generate traffic. In this post, you’ll learn how blogging improves search visibility and how to use AI prompts to create posts that attract your ideal clients.
Step‑By‑Step: How to Write SEO‑Friendly Meta Titles & Descriptions on Squarespace
Your meta title and description go a long way in attracting clicks from Google. In this walkthrough, we focus on Squarespace—but these SEO basics apply to any platform.
Beginner’s Guide: How to Choose Keywords for Your Service-Based Business
Keyword research doesn’t have to be overwhelming. This step-by-step guide helps service-based business owners find the phrases their future clients are actually searching for—and use them strategically.
Why Your DIY Website Isn’t Being Found on Google
DIY websites built on Squarespace, WordPress, Wix—or any platform—often feel invisible. In this post, I explain the key SEO mistakes holding you back—and how to fix them fast.
Stop Guessing: Create a Strategic Website That Supports Your Health Business Goals
Every health and wellness business is unique — and your website should reflect that. In this post, I break down how strategy shapes everything from page structure to messaging, and why starting with strategy is the key to attracting the right clients, growing your list, and booking more consultations or speaking engagements.
What Every Health & Wellness Website Needs to Attract More Clients
If your wellness website looks nice but isn’t bringing in clients, it’s time for a strategy refresh. In this post, I’m sharing 5 simple, high-impact website updates every health coach, beauty pro, and wellness practitioner should make to turn their site into a client-attracting machine.
What to Say on Your Wellness Website Homepage (Instead of “Welcome to My Practice”)
Still using “Welcome to my practice” on your website? That headline might be costing you clients. Here’s what to say instead — and how to say it well.
DIY vs. Professional Web Design: What's Best for Your Wellness Business?
Wondering whether to DIY your wellness website or hire a pro? This guide compares both options and introduces a budget-friendly 2-day website service specifically for health and wellness professionals who need results fast.
New Year, New Growth: Build a Website That Reflects the Business You Dream Of in 2025
Ready to scale your wellness business in 2025? Discover how Anne Sophie transformed her website into a tool for growth, and learn actionable steps to create a site that inspires and converts.
The Impact of Strategic Website Design for Wellness Coaches: Lessons from 2024
As we close the chapter on 2024, it’s time to reflect on what worked for wellness coaches and holistic practitioners looking to grow their businesses online.
How to Optimize Your Acupuncture Website to Attract More Patients
Is your acupuncture website doing enough to attract patients? In my podcast interview with Michelle Grasek, we discussed how to optimize your website for SEO, mobile users, and more. Get the key takeaways and a link to the full episode!
The Ultimate Checklist for Launching Your Health & Wellness Website
Learn why a high-converting website is essential for health and wellness professionals and explore actionable tips from our podcast with Hailey Rowe. Discover how to optimize your website for better client engagement and growth.
Grow Your Wellness Business with a High-Converting Website: Insights from My Interview on Hailey Rowe’s Podcast
Learn why a high-converting website is essential for health and wellness professionals and explore actionable tips from our podcast with Hailey Rowe. Discover how to optimize your website for better client engagement and growth.
How to Use Client Testimonials and Case Studies to Boost Your Health and Wellness Website’s Credibility
Unlock the potential of your wellness website by leveraging the power of client testimonials and case studies. In this post, we explore effective strategies to showcase success stories, build trust with potential clients, and enhance your credibility. Whether you're a health coach, nutritionist, or wellness practitioner, discover how the right testimonials can transform your online presence and attract more clients to your holistic health practice.
The Role of Visual Content in Health & Wellness Websites: How Images and Videos Can Boost Client Engagement
Discover how the right images and videos can transform your health & wellness website, boost client engagement, and build trust with potential clients. Learn actionable tips to effectively use visual content and improve your online presence.